Aaron Boyd Bio

As VP of Strategic Development, Aaron Boyd provides direction in developing ABI’s worldwide operations and product offerings, including recognizing and pursuing new business relationships and areas of growth opportunity.  An important part of Aaron’s responsibilities involves spearheading the ABI Forums initiative.

Aaron brings significant experience in international markets and brand development, based on over 15 years of management with some of the world’s most recognized technology companies.

Prior to joining ABI Research, Aaron worked for several notable corporations such as Novell, Quarterdeck Intl and GoDaddy Inc., as well as for global branding and communications agencies Brodeur Worldwide, Euro RSCG and Cramer-Krasselt. At the time, Aaron’s client portfolio includes Intel, Baan, Filemaker, Gartner Group, Toyota, Cold Stone Creamery, Macerich, MGM Grand and others.

Aaron’s work has been recognized by the Public Relations Society of America and the American Advertising Federation, as well as by marketing and tech industry publications.

Aaron earned a B.A in Public Relations from Brigham Young University and a MBA from Thunderbird Graduate School of International Management.